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DO Judge My Book by Its Cover

Most people disregard the old adage, you can’t judge a book by its cover, when they shop for books. A friend once told me, “When I browse for books, I pick each one up, peruse the cover, flip it over, and read the back before I decide whether or not to take it home.” After all, a cover is an author’s only chance to make that good first impression.

Knowing the importance of first impressions, my daughter Laurie and I began discussing cover ideas for Bear Woman Rising in the fall of 2019. Although I had helped design covers for government publications, my experience was limited. But Laurie, a published author in her own right,* had worked with a wide range of cover designers and artists, and I welcomed her input. Our first challenge was to choose a cover image for my book.&nb...

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